Audit & roadmap
Identify technical brakes, missing pages and requests that your offer can actually satisfy.
Discuss this solutionYour future customers ask questions before contacting you. We link their research to useful pages, an understandable offer and a measurable conversion path.
Multiplying content without clear intent can attract less relevant visits. And a campaign referring to a vague page is wasting part of its potential.
We start from the needs of your clients, prioritize the pages that can meet them and follow actual requests rather than the volumes of visits.
The deliverables selected are detailed in your proposal. You know what is achieved, what you validate and what can evolve.
The number of pages, the markets, the editorial production and the frequency of follow-up determine the fees. The advertising budget paid to the platforms is separate. No sales volume, ranking or citation IA is sold as guaranteed.
Site status, current presence, profitable offers and recurring business issues.
Select pages, channels and indicators from your context and means.
Technical implementation, content, destination pages and planned campaigns.
Read results, trade returns and adjustments of future actions.
The address of your site, your priority offers, frequently asked questions from your prospects, your markets and available access to Search Console or advertising accounts.
Qualified requests by channel, pages that trigger contacts, relevant queries and cost per request for campaigns. An increase in impressions alone does not prove an increase in sales.
Digital marketing, SEO and GEO in Bamako and Mali: the points to be clarified to start calmly.
SEO improves page access and understanding for search engines. GEO aims at their understanding and possible use in responses generated by AI. Useful, accurate, accessible and attributable content serves both purposes.
No. The results depend in particular on competition, content, reputation and engine systems. We are committed to work, monitoring and transparency of results.
Technical corrections can be noticed quickly, but their effects on research results require further exploration and time. The increase follows several comparable periods, taking into account seasonality.
For the IA features of Google Search, Google does not request any particular IA file or special markup. Pages must be accessible, indexable and useful. Rules vary by engine and are to be monitored.
It is distinguished from strategy, creation and management fees. The precise estimate which sets out the platforms, expenditure limits and monitoring procedures.
Yes, depending on your activity and eligibility for the services concerned: consistency of name, contact information, offers and local pages. We do not create false addresses or false opinions.
We define useful events and campaign parameters, then cross-check requests with commercial returns. The tracking tools and consent are configured according to the chosen device.
Your context, your priorities, your constraints.
Let's start with what matters to you.